10 years, 4 months ago

Businesses Banking on Breakthrough Innovation

Post co-authored by Rob Shelton, PwC’s Global Innovation Strategy Leader Last year if you asked a CEO what he or she is doing to achieve growth, the answer would have been investing in China. This year the answer is innovation. Business executives are banking on bold innovation to meet aggressive growth targets, so they are taking innovation more seriously than ever before. In the spirit of Peter Drucker who said, “innovation is work,” business executives […]