6 years, 9 months ago
New White Paper – TotalData™
My latest white paper for @GlueReply has been posted on the Reply website.
It outlines four dimensions of TotalData™ – reach, richness, assurance and agility – and presents a Value Chain from Raw Data to the Data-Fueled Business.
TotalData™: Start making better use of Data (html) (pdf)
(Now I need to write some more detailed stuff, based on a few client projects.)
TotalData™ is a trademark of Reply Ltd. All rights reserved