In my most recent active information post, I highlight management implications of effective big data usage, as articulated in HBR article by McAfee and Brynjolfsson.
As investment in data analysis small, big, fast is worthless without a willingness to act, Im choosing to highlight McAfee and Brynjolfsson’s submission on Big Data: The Management Revolution.
After setting a context on Big Data volume, velocity, variety and showcasing tangible business results of Big Data PASSURs RightETA and Sears Holdings, McAfee and Brynjolfsson get to the heart of the matter:
“The technical challenges of using big data are very real. But the managerial challenges are even greater—starting with the role of the senior executive team.”
“One of the most critical aspects of big data is its impact on how decisions are made and who gets to make them.”
read the full post: Management in the Big Data era: Rethink or be Repl… – Input Output.