Every year in Melbourne, January sparks the start of a series of sporting events that keep us entertained right the way through to March. From the end of December and throughout January we have had […]
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While a digital strategy is now a mandatory requirement for corporations the world over, there are varying perspectives of what a digital strategy should comprise, often reflecting the authorship of the strategy within the offices […]
Design Thinking is more than thinking differently; it is working with, and for, people from the very beginning in order to create better outcomes. The key is engaging your executive sponsor and demonstrating enough value […]
WHITE PAPER What is a Customer? “In our division any internal unit we cross charge services to is called a Customer” “Marketing call Customers Clients” “Sales refer to Prospects and Suspects, but to me they […]
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