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5 years, 8 months ago

Digital Store Technologies Take the Stage For Both Customer and Associate Experience.

by Ananda Chakravarty

Digital retail theater is becoming reality for consumers as retailers rush to find ways of attracting and retaining store customers.  What is digital retail theater?  It’s the combination of original retail theater – entertainment, novelty, and engagement – with digital technologies and services to create the next level of in-store experience.  My colleague, Brendan Miller […]

Categories Amazon, associate enablement, Augmented Reality, B2C ecommerce, broadband & remote access, clienteling, digital business, Digital Customer Experience, Digital Marketing, digital retail, digital retail theater, Digital Signage, digital store, digital store technologies, eCommerce, enterprise mobile devices, guest wifi, in-store checkout, in-store marketing, internet of things (IoT), mcommerce, mobile analytics, mobile commerce (mCommerce), mobile engagement, mPOS, Omnichannel, omnichannel customer experience, online retail, Personalization, retail, store inventory management, video, Virtual Reality, WiFi Tags #eavoices

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