The Data Digest: eCommerce May Be The Only Way To Challenge The Google/Facebook Duopoly

As will be no surprise to advertising industry watchers, the duopoly of Google and Facebook once again demonstrated its dominance of the ad market following the release of their Q2 2017 earnings results. According to Forrester’s just launched Digital Marketing Tracker report, Google and Facebook accounted for 74% of both ad revenue and growth among […]

Amazon And Flipkart Are Expected to Record $1.2-$1.5 Billion In Sales In India’s Coming Festive Sales

On October 6, 2014, Flipkart launched Big Billion Day, an event that occurs within India’s festive season — a holiday period that accounts for 40% of the total sales of key brands in India. Now in its fourth year, Big Billion Day has expanded from a one-day event to five days. In 2014, Snapdeal launched […]

Walmart and Google’s Voice-Assisted Commerce Partnership Highlight the Next Big Disrupter in Retail

Walmart and Google have announced an important new partnership that directly addresses the growing markets for voice-assisted shopping and free expedited delivery. Marc Lore, President and CEO, Walmart U.S. eCommerce, wrote on Walmart’s blog, “Starting in late September, we’ll be working with Google to offer hundreds of thousands of items for voice shopping via Google […]

A Customer-Led Approach Is Fundamental To The Integration Of Worldpay And Vantiv

Vantiv has the largest payments industry acquisition of 2017 ($10.4B) under its belt — now what? Integration is the trickiest part of any acquisition and comes after the dust settles and the deal is done. This crucial phase begins in earnest this week for Vantiv and Worldpay. To accelerate its business and achieve the full […]

Amazon Product Content: A New Space Race?

The Whole Foods acquisition by Amazon weeks ago was only the latest milepost in the latter’s inexorable march to the top of retail. The company sold $136 billion worth of products in 2016 – more than any other online retailer (and just over a third of what Wal-Mart did). And we find that Amazon is big and gaining […]