Search Results for: open group

Autumn Events 2015

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Open Group Conference – Architecting the Boundaryless Organization

This conference ran from 19th to 22nd of October in Edinburgh.  My talk was on Boundaryless Customer Engagement, and took place on the Monday afternoon. The material was developed in collaboration with my colleague Andrew Forsyth.

The business value of customer analytics and big data is not just about what you can discover or infer about the customer, but how you can use this insight promptly and effectively across multiple touchpoints (including e-Commerce systems and CRM) to create a powerful and truly personalized customer experience.

For most organizations, mobilizing this kind of intelligence raises organizational challenges as well as technical ones. I talked about how some leading companies are starting to address these challenges, and described the vital role of enterprise architecture in supporting such initiatives.

Key takeaways:

  • A reference model for omnichannel consumer analytics and engagement.
  • An architectural approach for closed-loop integration across multiple customer touchpoints and diverse data platforms.
  • A template business case for building and extending your business and technical capabilities for customer engagement. 

    Unicom Data Analytics Forum – Exploring the Business Value of Predictive and Real-Time Analytics

    Was held at the Kensington Hilton in West London on 2nd December.

    My talk was on Real-Time Personalization – Exploring the Customer Genome. Retail and consumer organizations have started to develop more personalized interaction with customers, based on rapid analysis of a broad range of customer attributes and propensities, known metaphorically as “genes”. These may be used to target campaigns more accurately, or to generate the next best action in real-time for a specific customer.

    For more details and registration, please visit the Unicom website.

    Here are the two presentations. There are significant overlaps between the two.

    Newly Updated: Using the TOGAF 9.1 Framework with the ArchiMate Modeling Language

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    Drive strategic change with the predominant EA framework and visual modeling language. This Open Group White Paper has just been updated to reflect the latest standards. EAPJ Editor Iver Band

    The post Newly Updated: Using the TOGAF 9.1 Framework with the ArchiMate Modeling Language appeared first on Enterprise Architecture Professional Journal.

    A Tale of Two IT Departments, or How Governance is Essential in the Hybrid Cloud and Bimodal IT Era

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    Transcript of an Open Group discussion/podcast on the role of Cloud Governance and Enterprise Architecture and how they work together in the era of increasingly fragmented IT. Listen to the podcast. Find it on iTunes. Get the mobile app for … Continue reading →

    Podcast: Securing Business Operations and Critical Infrastructure: Trusted Technology, Procurement Paradigms, Cyber Insurance

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    Following is the transcript of an Open Group discussion on ways to address supply chain risk in the information technology sector marketplace. Listen to the podcast. Find it on iTunes. Get the mobile app for iOS or Android. Sponsor: The … Continue reading →

    Global Cooperation and Cybersecurity: A Q&A with Bruce McConnell

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    By The Open Group Cyber threats are becoming an increasingly critical issue for both companies and governments. The recent disclosure that the U.S. Office of Personnel Management had been hacked is proof that it’s not just private industry that is … Continue reading →

    Using Risk Management Standards: A Q&A with Ben Tomhave, Security Architect and Former Gartner Analyst

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    By The Open Group IT Risk Management is currently in a state of flux with many organizations today unsure not only how to best assess risk but also how to place it within the context of their business. Ben Tomhave, … Continue reading →

    Managing Your Vulnerabilities: A Q&A with Jack Daniel

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    By The Open Group With hacks and security breaches becoming more prevalent everyday, it’s incumbent on organizations to determine the areas where their systems may be vulnerable and take actions to better handle those vulnerabilities. Jack Daniel, a strategist with … Continue reading →

    Who put the “Enterprise” in Architecture?

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    Enterprise Architecture is a commonly accepted label, used around the world by Enterprise Architects, and yet the meaning of the term continues to provoke debate. “Architecture” – on its own – is not confusing a term. Although some definitions narrow it to buildings, I prefer a more open definition which includes Enterprise Architecture, such as this: “[architecture…

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    Why We Like ArchiMate®

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    What Are Your Thoughts? By Allen Brown, President & CEO of The Open Group This year marks the 30th anniversary of my class graduation from the London Business School MBA program. It was 3 years of working full-time for Unilever … Continue reading →

    In Praise Of Heuristics – or Saving TOGAF® From Its Friends

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    By Stuart Boardman, Senior Business Consultant, Business & IT Advisory, KPN Consulting and Ed Harrington, Senior Consulting Associate, Conexiam As the world’s best known and most used Enterprise Architecture (EA) framework, it’s quite reasonable that TOGAF®, an Open Group standard, … Continue reading →

    Survey Shows Organizations Are Experiencing an Identity Crisis When it Comes to IT Risk Management

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    By Jim Hietala, VP, Business Development & Security, The Open Group Last fall, The Open Group Security Forum fielded its first IT Risk Management Survey in conjunction with the Society of Information Risk Analysts (SIRA) and CXOWARE The purpose of … Continue reading →