Aggregated enterprise architecture wisdom
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Is EA going anywhere?
Enterprise Architecture (EA) will be increasingly required by stakeholders.
For instance, once shareholders, the owners of the company, understand its value, they would want the blueprint of the enterprise …
From the Editor: As part of our ongoing series of…
As a veteran of enterprise IT, there’s a difference between “hybrid by design” and “hybrid by accident.” Let’s be frank: you are probably doing hybrid by accident – just about everybody is. Hybrid by accident is: Integrating public cloud with on-premises tech without standardizing on a common infrastructure-as-code practice Shadow IT cloud “experiments” that suddenly […]
This is a legitimate question after so many years of status quo.There is no proof that EA, as the Enterprise Model, exists today. There is no EA model, I could see, we can inspect and navigate but stories about the hard EA experience.
There is n…
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The method to model your system, GODS (i).
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If your Business Architecture framework does not return results follow this
The most recent large attempt to model a system took place in software with Object Oriented (OO) methodologies. Unfortunately UML, the ultima…
This week, Google announced the acquisition of key HTC assets. This will give them some of the hardware technology expertise, the design skills and the experience in smartphone retail distribution they badly need. Due to Android’s massive fragmentation, Google needs to control the distribution of its services, to reduce its traffic acquisition costs and to […]
This Year’s Winning EA Initiatives, Brought To You By Forrester And Infoworld, Drive The Customer-Obsessed Digital Business Any enterprise architects worth their salt can tell you how strategic enterprise architecture is, but the fact is that most EA programs struggle. The problem? Getting the enterprise to act strategically in the face of the need for […]
As will be no surprise to advertising industry watchers, the duopoly of Google and Facebook once again demonstrated its dominance of the ad market following the release of their Q2 2017 earnings results. According to Forrester’s just launched Digital Marketing Tracker report, Google and Facebook accounted for 74% of both ad revenue and growth among […]
If you’ve ever encountered virtual or augmented reality in the business world it was likely at an event or tradeshow where a company had an AR/VR demo at their booth to draw in “traffic.” While this is certainly a valid marketing use case, it’s not all this technology has to offer B2B marketers. Although related, […]
I hope that nobody in your organization needs convincing that you should join us at the B2B Marketing Forum in Austin, Texas, this year (October 5 and 6, 2017). We have an incredible agenda with a fantastic lineup of inspirational speakers. What’s unique is that we’ve designed the agenda to help B2B marketing leaders succeed at […]
Do you currently have someone in your organization who fits this job description? If not, then it’s time you do. In the past year, we’ve seen a spike in inquiries on the topic of product managers, primarily from brands that are considering embedding this role into their organization for the first time. Why now? The […]