EA Heuristic #3: Talk to more blind men to know the elephant

(this article is part of the series “12 Heuristics for Enterprise Architecting“)
Picture of an elephant in a gentleman outfit.  Enterprises are like elephants, much bigger than this one, thus a lot harder for any person to get a correct whole picture of.
photo credit: Murilo Morais 
Enterprises are like often like elephants and the enterprises’ employees and stakeholders are like blind men in the classic story; they are each touching a different part of the enterprise and they will each describe the enterprise differently, sometimes in significantly different ways.  As such, though it might seem obvious, it is important to talk to multiple people, and if possible representatives of various stakeholder groups.  Moreover, what EA often reveals is the breakdown in information flow across the enterprise.

In our EA exercise, we got employees of the organization to suggest ideas.  In order to encourage more ideas to be contributed, we make it safe for idea contributors by not tagging names to ideas.  Later, when we evaluated the ideas, we observed that some ideas suggested by one employee was labeled as “we are already doing this” by another employee.  Clearly the initiative in question was seen as an area of improvement in the eyes of the first employee, but seen as completed in the eyes of the second.  This was a good example of different perspectives on the state of the enterprise.

Just Enough Detail

The real art of enterprise-architecture, and perhaps its hardest challenge, is in presenting the right level of detail. Not too little, not too much, but just enough. Just Enough Detail. To which people will, of course, immediately ask, “Okay, but how much detail is ‘Just Enough Detail’?”. And I’ll have to admit that there isn’t […]

Essential Enterprise Architecture governance

A governance framework establishes who makes what decisions and based on what. The EA architects shall propose a governance framework that regulates the EA development itself and its employment in the enterprise. The development governance i…

Categories Uncategorized

OrgIntelligence in Iran

In my previous post, I reviewed Karl Albrecht’s model of Organizational Intelligence. For some reason, this model is popular in Iran, and I have found numerous academic studies using Albrecht’s assessment questionnaire as a research tool. Here are some…

OrgIntelligence in Iran

In my previous post, I reviewed Karl Albrecht’s model of Organizational Intelligence. For some reason, this model is popular in Iran, and I have found numerous academic studies using Albrecht’s assessment questionnaire as a research tool. Here are some of the findings.

  • A positive correlation between organizational
    intelligence and knowledge management (Marjani and Arabi, Mooghali and Azizi, Yaghoubi et al 2011, Yaghoubi et al 2012)
  • A positive correlation between organizational
    intelligence and staff performance (Marjani and Soheilipour)
  • A positive correlation between organizational intelligence and creativity (Mehrara et al) 
  • A positive correlation between organizational intelligence and organizational excellence (Ahadinezhad et al)

Zarbakhsh et al raise doubts about the robustness of the Albrecht questionnaire as a research tool. Using a self-assessment questionnaire to investigate differences between organizations requires careful interpretation, so that we don’t simply measure the self-delusion of the organizations in question.

This is of course particularly problematic with organizational intelligence, because intelligence is often associated with a degree of self-criticism. An organization that perceives its own intelligence shortcomings may well be more intelligent than an organization that believes its intelligence is perfectly fit-for-purpose thank-you-very-much.

But there is a larger question. Albrecht’s questionnaire is based on a list of characteristics that he thinks to be associated with organizational intelligence. Most of these researchers have merely run statistical tests to compare Albrecht’s lists of characteristics with each other, and with lists of characteristics from other sources, supposed to be associated with things like knowledge management and creativity. What we are mostly missing is a critical investigation of whether Albrecht’s model offers a reasonable measure of the strategic value that we might expect to follow from organizational intelligence.

    I have also developed a self-assessment questionnaire for organizational intelligence, which I have used in consulting exercises but which has not yet been comprehensively tested. I should be most interested in any research that would help me callibrate this questionnaire against objective outcomes, and I invite these and any other researchers to contact me for a copy of the questionnaire.


    Massoumeh Ahadinezhad, Rokhsareh Badami, Mina Mostahfezian, Organizational Intelligence and Excellence Based on EFQM Model Among the Isfahan Boards are Related (pdf) World Journal of Sports Science 6(4): 328-330 (2012) ISSN 2078-4724

    Amir Babak Marjani, Parvin Arabi, The Role of Organizational Intelligence in Organizational Knowledge Management (The Case of The Central Bank of the Islamic Republic of Iran) (pdf). European Journal of Social Sciences (EJSS) Vol.25 No.3 (2011), pp.49-58 ISSN 1450-2267

    Amir Babak Marjani, Mojdeh Soheilipour, The Relationship between Organizational Intelligence and Staff Performance Based on the Model of Karl Albrecht (pdf) (The case of Iran Branch, China National Petroleum Company) International Journal of Business and Social Science Vol. 3 No. 4 (February 2012) [Abstract]

    Hassan Zarei Matin, Golamreza Jandaghi, Ali Hamidizadeh, Fateme Haj Karimi, Studying Status of Organizational Intelligence in Selected Public Offices of Qom (pdf) European Journal of Social Sciences – Volume 14, Number 4 (2010)

    Asadollah Mehrara, Sonbollah Azami Saroklaei, Mojtaba Sadeghi, Afsaneh Fatthi, Relation between Organizational Intelligence and Creativity of Managers in Public Junior High Schools of East of Gilan Province (pdf) J. Basic. Appl. Sci. Res., 2(4)3311-3315, (2012) ISSN 2090-4304

    A.R Mooghali, A.R. Azizi, Relation between Organizational Intelligence and Organizational Knowledge Management Development (pdf) World Applied Sciences Journal, Volume 4 Number 1, (2008)

    Narjes Al-Sadat Nasabi, Ali Reza Safarpour, Key Factors in Achieving to an Intelligent Organization in the View of Employee in Shiraz University of Medical Science in 2008 (pdf) Australian Journal of Basic and Applied Sciences, 3(4): 3492-3499 (2009) ISSN 1991-8178 [Abstract]

    Nour-Mohammad Yaghoubi, Elham Behtarinejad, Saeed Gholami, Hamed Armesh, The relationship between strategic processes of knowledge management and organizational intelligence (pdf) African Journal of Business Management Vol. 6 (7), pp. 2626-2633, 22 February, 2012 
    DOI: 10.5897/AJBM11.1398
    ISSN 1993-8233

    Nour-Mohammad Yaghoubi, Mahdi Salehi, Elham Behtari Nezhad, A Relationship Between Tactical Processes of Knowledge Management and Organizational Intelligence: Iranian Evidence (pdf) World Applied Sciences Journal 12 (9): 1413-1421 (2011) ISSN 1818-4952.

    Mohammadreza Zarbakhsh, Hamidreza Alipour, Karim Dawabin Zahra, Mahrabi Taleghani, Standardization of Albrecht’s Organizational Intelligence of the Personnel and Principals of the Junior High Schools of the West of Mazandaran Province (pdf). Australian Journal of Basic and Applied Sciences, 5(10): 990-995, (2011)
    ISSN 1991-8178


    NOW AVAILABLE The draft of my book on Organizational Intelligence is now available on LeanPub http://leanpub.com/orgintelligence. Please support this development by subscribing and commenting. Thanks. 

    Karl Albrecht on Organizational Intelligence

    Karl Albrecht has defined seven characteristic features of an
    intelligent organization, and has designed a self-assessment
    questionnaire for creating a profile of the intelligence of an
    organization.

    1. Strategic Vision: do we know where we’re going?
    2. Shared Fate: are we all in the same boat?
    3. Appetite for Change: can we face the unexpected challenges?
    4. Heart: do we have the spirit and energy to succeed?
    5. Alignment and Congruence: do the organization’s “rules and tools”
    help us succeed?
    6. Knowledge Deployment: do we share our information, knowledge, and
    wisdom?
    7. Performance Pressure: are we serious about getting things done?

    Some of his questions are useful, but I don’t think they provide a
    rounded view of the intelligence of an organization.

    1. By strategic vision, Albrecht is referring to the capacity to
    create, evolve, and express the purpose of the enterprise. This is
    certainly an important aspect of sense-making, but overlooks an
    equally important aspect of sense-making, which is to understand the
    evolving demands of the environment and to align vision and purpose
    to these demands. In Albrecht’s model of organizational
    intelligence, there is no explicit connection between vision and
    reality, and no mention of the extent to which organizations (and
    their leaders) understand and anticipate the present and future.

    2. A stupid organization can still have a sense of community, and a
    strong collective affiliation to an outdated or unrealistic vision,
    leading to a collective refusal to face facts.

    3. An appetite for change is important, but profound change also
    requires a degree of patience and a willingness to tolerate
    uncertainty and inconsistency. Albrecht talks about discomfort, but
    many organizations try to avoid discomfort by rushing through
    changes as quickly as possible, often resulting in a series of
    failed initiatives.

    4.  Heart. This may well be a consequence of organizational
    intelligence – an organization that values and engages the
    intelligence and creativity of its employees should end up with more
    satisfied and engaged and committed employees. But this is also strongly connected to trust.

    5. Alignment and congruence. This is to do with the architecture of
    collaboration, which is perhaps the most difficult aspect of
    organizational intelligence. The most intelligent organizations
    typically don’t display complete congruence, but manage with a degree of
    creative tension and conflict between different functions or positions.

    6. Knowledge deployment. Albrecht concentrates on generating and sharing
    knowledge (flow of knowledge, conservation of sensitive information,
    the availability of information at key points of need) but I see the key
    capability for organizational intelligence in terms of linking
    knowledge to action. How has this knowledge helped us do things better,
    or to do better things?

    7. Performance pressure – a preoccupation with the performance of the enterprise, in terms of the achievement of identified strategic objectives and tactical outcomes. This preoccupation is found
    in many bureaucratic organizations, especially those dominated by the
    so-called target culture which often militates against organizational
    intelligence. I therefore cannot see any necessary correlation between
    performance pressure and organizational intelligence.

    A company like Enron would probably have scored fairly high on
    Albrecht’s questionnaire, but it also provided a spectacular illustration of
    Albrecht’s Law, namely that “intelligent people, when assembled into
    an organization, will tend toward collective stupidity”.

    Albrecht identifies two kinds of stupidity, which he calls the
    learned kind and the designed-in kind.

    • The learned kind prevails when people are not authorized to
      think, or don’t believe they are.
    • The designed-in kind prevails when the rules and systems make
      it difficult or impossible for people to think creatively,
      constructively, or independently.

    I believe there is a third kind of stupidity, which I call the
    disconnected kind. This is where there are many talented people, but
    they don’t talk to each other; where the feedback and learning loops are
    broken; and where management fails to connect the dots. This is the
    Enron model of organizational stupidity, and in my view it is the most
    powerful explanation for the kind of organizational stupidity that
    Albrecht identifies in his eponymous
    law. But Albrecht’s questionnaire is not designed to detect this
    kind of stupidity.


    Karl Albrecht, The Power of Minds at Work: Organizational
    Intelligence in Action (2002)

    Karl Albrecht, Organizational
    Intelligence & Knowledge Management: Thinking Outside the
    Silos. The Executive Perspective
    (pdf)

    Karl Albrecht, Organizational
    Intelligence Profile: Preliminary Assessment Questionnaire

    (pdf 2002)

    See also OrgIntelligence in Iran

    Modernizing Enterprise Architecture: Address The Neurosis of IT

    “TCP/IP and Ethernet will not be accepted as a valid network implementation as SNA and Token Ring are our preferred standards.” – circa 1993 by nameless corporate Information Systems expert.
    I was shocked when I had heard this, and images …