Aggregated enterprise architecture wisdom
CVS and Aetna have formalized a merger agreement with CVS set to acquire Aetna for roughly $69 Billion dollars. In deals of this nature, approval hinges on one thing: consumer good. The Department of Justice evaluates mergers of this magnitude to ensur…
CVS and Aetna have formalized a merger agreement with CVS set to acquire Aetna for roughly $69 Billion dollars. In deals of this nature, approval hinges on one thing: consumer good. The Department of Justice evaluates mergers of this magnitude to ensur…
A FOND FAREWELL TO BRAND MANAGEMENT (AS WE KNEW IT) It is apparent to marketers who’ve chosen to look with a critical eye that the old-school, text book, command-and-control branding is headed the way of the dodo bird. The idea of managers contro…
Some say that Digital is only about the Web. Take for instance the demands for Digital Architects for Web applications.
Yet, Digital is much more.
Some say that Digital is about Mobility, Big Data, Social Media… the few big fads. Yet, that does…
Here is a selection of posts from 2015 that look still as valid today as they were in 2015:
Lessons from an IT transformation failure (i)
people interviewed for the report described “managers managing managers, managing managers”. Tha…
continuing
The role of Enterprise Modelling in the evolution to Digital
Enterprise Architecture is just a tier of Enterprise Modelling, focusing on the IT architecture.
Retailers have long used fragrances to affect the customer in-store experience. See for example Air/Aroma.So perhaps we can use smell to alert consumers to dodgy websites? An artist and graphic designer, Leanne Wijnsma, has built what is basically…
Some people talk as if data protection and security must be fixed before May 2018 because of GDPR. Wrong. Data protection and security must be fixed now.Morrisons (2014)The High Court has just found Morrisons to be liable for a leak of employee data by…
Enterprise Modelling, is a key asset in managing the enterprise, its evolution and resilience.
I’m an analyst. It’s my job to formulate opinions on your product and company and provide that insight to my clients. Prior to joining Forrester, the impact analysts have on the industry was described to me this way: “I donR…
In April 2017, I completed a Wave report on content marketing platforms (CMPs) – specifically, Contently, Kapost, NewsCred, Opal, Percolate, ScribbleLive, Skyword, Spredfast, and Sprinklr – for B2C marketers. B2B marketers asked: What about us? Which p…
Every business is different. But for all their differences, leading digital companies have some things in common that separate them from the rest. Over the five plus years I’ve been researching digital business, my colleagues and I have developed a num…