EA Conference in London October 2017

Enterprise Architecture Conference Europe 2017 16-19 October 2017, London I am pleased to say that I will be participating at IRM’s Enterprise Architecture Conference Europe 2017 16-19 October 2017, London.  This provides a great opportunity to discover some of the latest approaches and thinking in EA, Business Architecture, and BPM, and the synergies between them. There…

Introducing Forrester’s New Brand Energy Framework – Emotions Fuel Your Brand’s Energy

To most marketers, this is an age-old axiom: emotions drive brands. And emotional motivators, like pixie dust, are sprinkled by the likes of Apple, Harley, Lego, and Patagonia to create a frenzied devotion that, on a good day, can give the Star Trek fandom a run for its money. But how does one create pixie […]

An Interview: Lily Varon And The E-commerce Brasil Org On – you guessed it – eCommerce In Brazil

An interview I did with E-commerce Brasil published online today in Portuguese. I’ve been getting requests for it in English so I thought I’d post it here. Happy reading! 1. “The State of Retail eCommerce in Brazil” series gave us an intereting look at eCommerce in Brazil during a difficult economic situation in the country. […]