Multi-Channel Retailing Takes a new Meaning with Retail Apps

Retail Reference Architecture, it’s evolution and real-life pragmatic implementations happens to be one of my key interest area. So far on this blog I have discussed the concept of Retail Reference Architecture, proposed a concise yet complete Simplified Retail Reference Architecture and also shared some of the innovations from real-life implementations of Retailers such as ASOS. As a matter of fact I do follow fortunes of ASOS with great interest. To me this is a bold, new take on the science of retailing (…some might call is an Art of Retailing) which combines best practices from innovator’s such as Amazon.com and presents a unique and deceptively simple business model. This post shares some of my further observations about ASOS and more importantly how they continue to lead the innovative use of Information Technology in the retail space.

Since summer ASOS  has launched its App for the Apple range of mobile devices. The new service has been designed for iPhone, iPad and iPod Touch users, and along with the function to ‘save for later’ any item of interest sold by the trader, the app also includes a locator for local drop-off points for customers looking to return unwanted purchases.
Free to download, the new app lets you browse and shop directly from fashion editorials, very similar to Net-à-Porter’s. The app comes with trend reports and also contains content originally produced for the online version of the Asos magazine as well as exclusive footage and features such as video and 360-degree views of clothing items. The iPad app is available for free from the App Store since August this year with both Android and iPhone versions scheduled to launch by the close of 2011. 

As the App design James Davie says, “this App design provided a series of new challenges. Most importantly striking the perfect balance between giving the user the familiar ASOS shopping experience, and the equally familiar iPad navigation experience. The final result is a balance of both which should give the user a quick, painless and enjoyable shopping experience.”  Having personally used this App now I can confirm that this is one of the best fashion retailing App available out there with intuitive navigation, fresh content, catalogue, bold designs and just tons of “coolness”! Above the cosmetics, what stands out for me is the fact that, customer accounts are totally synchronised across all of the retailer’s platforms so whether they are using the new apps, the standard website or the mobile site all of their details will remain consistent.
This App and iPad appear to be made for each other and not just a lift-off from ecommerce site made to fit with iPad format. Just to clarify I am not a regular ASOS shopper but as a keen Retail Technology practitioner and follower…this company and it’s innovation are worth watching!

Multi-Channel Retailing Takes a new Meaning with Retail Apps

Retail Reference Architecture, it’s evolution and real-life pragmatic implementations happens to be one of my key interest area. So far on this blog I have discussed the concept of Retail Reference Architecture, proposed a concise yet complete Simplified Retail Reference Architecture and also shared some of the innovations from real-life implementations of Retailers such as ASOS. As a matter of fact I do follow fortunes of ASOS with great interest. To me this is a bold, new take on the science of retailing (…some might call is an Art of Retailing) which combines best practices from innovator’s such as Amazon.com and presents a unique and deceptively simple business model. This post shares some of my further observations about ASOS and more importantly how they continue to lead the innovative use of Information Technology in the retail space.

Since summer ASOS  has launched its App for the Apple range of mobile devices. The new service has been designed for iPhone, iPad and iPod Touch users, and along with the function to ‘save for later’ any item of interest sold by the trader, the app also includes a locator for local drop-off points for customers looking to return unwanted purchases.
Free to download, the new app lets you browse and shop directly from fashion editorials, very similar to Net-à-Porter’s. The app comes with trend reports and also contains content originally produced for the online version of the Asos magazine as well as exclusive footage and features such as video and 360-degree views of clothing items. The iPad app is available for free from the App Store since August this year with both Android and iPhone versions scheduled to launch by the close of 2011. 

As the App design James Davie says, “this App design provided a series of new challenges. Most importantly striking the perfect balance between giving the user the familiar ASOS shopping experience, and the equally familiar iPad navigation experience. The final result is a balance of both which should give the user a quick, painless and enjoyable shopping experience.”  Having personally used this App now I can confirm that this is one of the best fashion retailing App available out there with intuitive navigation, fresh content, catalogue, bold designs and just tons of “coolness”! Above the cosmetics, what stands out for me is the fact that, customer accounts are totally synchronised across all of the retailer’s platforms so whether they are using the new apps, the standard website or the mobile site all of their details will remain consistent.
This App and iPad appear to be made for each other and not just a lift-off from ecommerce site made to fit with iPad format. Just to clarify I am not a regular ASOS shopper but as a keen Retail Technology practitioner and follower…this company and it’s innovation are worth watching!

On sensemaking in enterprise-architecture [4]

How do we make sense of uniqueness in enterprise-architecture? How do we support decisions at ‘business-speed’ – especially when the context is in part unique? And what architectural support do we need to provide for sensemaking and decision-making at business-speed? In the first part of this series we looked briefly at uniqueness, and why it’s […]

When identical is not the same as equal

Is ‘identical’ always the same as ‘equal’? Not in service-design – and one of the issues we need to watch for is to ensure that identical service-provision does not lead to far-from-equal service-outcomes. If ever you want an all-too-real example of this problem in practice, go to almost any public event, and note the huge queues […]

Changing the Congressional Budget Office to the Congressional Enterprise Architecture Office

The Current Mission of the CBOCurrently, the mission of the Congressional Budget Office (CBO):”is to provide Congress with objective, timely, nonpartisan analyses needed for economic and budget decisions and the information and estimates required for t…

Changing the Congressional Budget Office to the Congressional Enterprise Architecture Office

The Current Mission of the CBO
Currently, the mission of the Congressional Budget Office (CBO):

is to provide Congress with objective, timely, nonpartisan analyses needed for economic and budget decisions and the information and estimates required for the Congressional budget process” [from CBO TESTIMONY Statement of Robert D. Reischauer Director Congressional Budget Office before the Joint Committee on the Organization of Congress,[the] Congress of the United States]
The director broke that into three operating strategies:
1. Helping the Congress formulate a budget plan;
2. Helping the Congress stay within that plan; and,
3. Helping the Congress consider policy issues related to the budget and the economy.
The Problem with the Current Mission
This Mission and Strategies is part of the economic, political, and social problems currently facing the United States, and, potentially, a source for the solution of those problems. The reason that the CBO is part of the problem is that finance engineering has influenced Congress to emphasize the “financial” part of an overall Enterprise Architecture. That is, Congress proposes functional and component changes to the US Federal Government and the CBO responds with an analysis, which Congress can choose to spin-doctor to its political purposes. Consequently, Congress can choose to support any industry; examples include agriculture (subsidies) and housing (mortgage deductions, etc.), gambling (gambling deductions), and so on.
A Solution the Congressional Enterprise Architecture Office
As I demonstrate in my book, Organizational Economics: The Formation of Wealth, the body performing the controlling (see IDEF0 post) and governing functions of any organization has three Missions, Security, Standards, and Infrastructure.  This is particularly true of any organization that has a spatial domain.  These missions appear in the Preamble of the US Constitution and throughout that document.
Given these three high-level missions, and my discussion of the role and responsibilities of the Enterprise Architect (as a sub-discipline of Systems Engineering), what the US Federal Government needs is a real implementation of the FEA Framework and a formal Enterprise Architecture process.  This process aligns the departments’, agencies’, and other organizations’ of the Federal Government with the three high-level missions of government. 

Additionally, Enterprise Architecture proposes where develop, transform, reform, end or otherwise change the organizations’ missions, strategies, processes, and tooling.  For the US Federal Government, (or any other organization of this scope and size), the EA process must be recursive, but traceable and integratable.  The CBO is in the position with some of the responsibilities for doing this. 

Why not have Congress empower them as the Congressional Enterprise Architecture Offiice?

Domains and dimensions in SCAN

What are the sensemaking-domains in SCAN? What are the boundaries between those domains? A great challenge in an earlier comment from Roger Sessions, where he asked me for the mathematical basis for those domains and boundaries. I think he was a bit shocked when I said there wasn’t one – but in fact there is […]

On sensemaking in enterprise-architectures [3]

How do we make sense of uniqueness? How can we use uniqueness? And how do we make appropriate decisions when some or all of a context is inherently unique? In the first post in this series, we skimmed through Max Boisot’s I-Space and its impact on sensemaking in relation to complex-adaptive-systems. I then added a […]

Meta-Architecture (Yawn)

#entarch people seem to spend a lot of time defining the building blocks of architecture, and insisting on the correct definition. Some of my friends have been doing it on Twitter recently, and I’ve certainly participated in this kind of debate myself …

The Buzz from our User Summit: Live Demo of Social & Mobile BPM

At our annual User Summit (Nov 7 – 9) in Reston, VA, one of the most talked about presentations was the demonstration of OpenText’s new mobile and social BPM capabilities. Steve Russell, SVP and CTO of our business process solutions group, walked the audience of over 400 attendees through a scenario where people were: • interacting […]

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Active Information: Reclaim the “I” in CIO, Big Data & Collective Intelligence

My latest posts on the HPIO Active Information blog:

Reclaim the “I” in CIO

Why do we still have titled CIOs, yet no clear candidate C-level executive to manage the organization’s information agenda?  [A rant of sorts]

Big Data meets Collective Intelligence

The typical connection between social technologies and collective intelligence is the reams of data shared by individuals via venues such as Facebook, Twitter, Google+ and Wikipedia.  Collective intelligence as source of big data.  More recently, emerging companies are applying collective intelligence to solve (your) big data problems. [Lots of link easter eggs]

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  1. Active Information: Data Scientists, Moneyball, Competitive Analytics & Big Data Definition
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  3. Recent Active Information Writing: Crash-proof code, data lessons & infographics

SOA, Cloud Computing, and Event and Model Driven Architecture

SOA and Cloud Computing, the Predicate to Model and Event Driven ArchitectureIn a recent post (see Functions Required in the Cloud PaaS Layer to Support SOA), I discussed two SOA patterns and two Cloud Computing patterns and showed how they are, in fac…