brand & product web sites

5 years, 4 months ago

All Brands Need A Full-Fledged Digital Commerce Strategy

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The internet has enabled brands to sell more of their products to an ever-expanding universe of shoppers, but digital distribution has also added complexity to the relationship between brands and retailers and other channel partners. All brands need to…

5 years, 4 months ago

What Brought Me Back To Forrester: Our Market-Leading Engagement Around Emerging Technologies

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It is such a pleasure to be back at Forrester, especially now when our firm is actively embracing and helping you, our customers, leverage new technologies to innovate and differentiate your business. After three years leading technology strategy and m…