5 years, 11 months ago

All Brands Need A Full-Fledged Digital Commerce Strategy

Link: https://go.forrester.com/blogs/all-brands-need-a-full-fledged-digital-commerce-strategy/

The internet has enabled brands to sell more of their products to an ever-expanding universe of shoppers, but digital distribution has also added complexity to the relationship between brands and retailers and other channel partners. All brands need to set parameters around the digital sales of their goods, regardless of the type of brand or […]