Link: https://cisr.mit.edu/publication/2022_1001_FiveActions_SebastianWoernerWeill
From MIT CISR
Abstract:
In our recently published book, Future Ready: The Four Pathways to Capturing Digital Value, we identified five actions comprising the journey that we recommend companies take to ensure their digitally enabled business transformation is successful. In this research briefing, we describe the five actions and illustrate them with a case study from CEMEX.
Publication date:
Publication type: Research Briefing
Publication authors:
Ina M. Sebastian
,
Stephanie L. Woerner
,
Peter Weill
