Link: https://cisr.mit.edu/publication/2024_0306_DataIsEverybodysBiz_Wixom
From MIT CISR
Abstract:
In this presentation, Barb describes highlights from her book Data is Everybody’s Business, published by the MIT Press in September 2023. The book, co-authored with Cynthia Beath and Leslie Owens, presents the fundamentals of data monetization and features research and insights from MIT CISR research and CISR’s Data Research Advisory Board. This presentation will include insights of how CISR organizations are establishing critical data monetization foundations today.
Publication date:
Publication type: Presentation
Publication authors:
Barbara H. Wixom
,
Cynthia M. Beath
,
Leslie Owens
