Sometimes I see brilliant visions for an architecture/strategy/programme (take your pick) expressed as a statement of the future and they fail completely to get any support. They may describe the future by example of the new way of working, perhaps by the benefits to be realised, sometimes by the new opportunities which would be available. It looks really compelling and yet it fails. Why?
Caveat: This is not the only reason but one all too common
Because the visionary has started to communicate the vision without putting the necessary thought into the plan for how to get there. The vision looks great but the people seeing it don’t know where to start, how long it will take, what they are being asked to commit to…. So they hesitate, procrastinate and vision fades away. A joint hallucination.
If instead the vision is described with the journey to get there then the people who need to be convinced are caught early in a discussion of how to make it happen – when people start putting in ideas of how to make something happen they are subconsciously starting to align with the vision and the first steps are being made.
What separates the best from the rest – a series of visions from today (N) to the future (N+x) where the stakeholders can understand the urgency to get on with N+1 and believe it is the right direction to enable N+x.
So are you hallucinating? I find myself doing it from time to time, it’s fun but it’s not as rewarding in the long run.