Link: https://go.forrester.com/blogs/three-takeaways-on-ecommerce-in-china/
From Differentiate with digital – Forrester
I recently spent two weeks in China to attend an event hosted by eCommerce company JD.com for analysts and retail thought leaders. Here are my takeaways on the state of eCommerce in the world’s largest eCommerce market: Customers in China seek novelty and individuality. Nearly 60% of metropolitan Chinese consumers are Progressive Pioneers – the most […]
