6 years, 1 month ago

Apple’s Brand Playbook Unlocked

Link: https://go.forrester.com/blogs/apple/

Do you want to be like Apple? In 2010, Apple ranked as the 17th most valuable brand in the world. Just three years later, it had garnered the top spot and has remained there. Since 2010, Apple’s brand value has increased at a compound annual growth rate of 36%, while the entire “brandscape” has grown […]