Five Myths Of Digital Transformation

Since I first wrote about digital transformation back in 2012, the term has become wildly over-hyped. Since CEOs are now at least asking about digital transformation, and every technology vendor now claims expertise in digital transformation, it’…

Make Your Brand “Voice” Loud and Clear.

(Forrester clients, read full report “Give Your Brand A Voice — Literally” here) Voice is marketing’s most significant paradigm shift this decade —one that has far-reaching implications for how brands engage customers and prospects. Read Fo…

Seeking Magic Moments – Why It’s Time to Tune Up Your Digital Experience Stack

The legendary R&B singer and songwriter Ben E. King got it so right in the Drifters 1960 recording of “This Magic Moment.” The song is timeless because it tells a classic tale of a first kiss. And also captures a moment in time in words and song th…

Not All Innovation Is Created Equally

I talk to clients about their plans to innovate with technology all the time; especially technologies that are emerging, like the ones I blogged about here from our report the Top Emerging Technologies to Watch 2018. It’s become clear to us that findin…

Organizational Design Needs Deep-Rooted Change

Every day, executives lean in and light up when we describe the virtues of operating with true customer obsession, vowing to make a change. …and then they return to their reality. The entrenched design of their companies’ organization holds them back. …

You Can’t Afford to “Wait & See” with Emerging Tech

New C-Suite Must-Read Report: “Tech Innovation Chains Create Breakthrough Opportunities”  C-Suite execs responsible for driving business innovations, I highly encourage you to read Brian Hopkins‘ latest report which shows that today&#…

Banking CX Is Stagnating

Customer experience leaders grow revenue faster than CX laggards, drive higher brand preference, and can charge more for their products. Based on a survey of more than 110,000 US adult customers in 2018, Forrester’s Customer Experience Index (CX Index™…

Grocers Partner For Digital Growth

Grocers Are Partnering For Digital Growth The last few months have been a watershed of new deals around grocery fulfillment.  Walmart is partnering with DoorDash, Kroger is investing in Ocado, Target is acquiring Shipt, and Amazon is delivering groceri…